People Also Search For (PASF) is a new feature that allows you to see what other people are searching for on Google when they search for your keywords.
The PASF report is available in the “Advertising” tab of your AdWords account, under the “All Campaigns” dropdown.
When you enter a keyword in the PASF report, it will show you related terms that people searched for while looking for your keyword.
These related terms can help you come up with more relevant ad copy and topics to expand your targeting beyond just one keyword.
People Also Search For (PASF) is a feature that displays the terms that Google suggests for people who have searched for your keywords.
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What is People Also Search For (PASF) ?
People Also Search For (PASF) is a feature in Google AdWords that shows related queries that people searched for before they clicked on your ad.
This data can be valuable when you’re creating your next campaign, as it gives you insight into what people are looking for, and how they’re searching for it.
Here’s how you can use PASF to improve your ads:
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1. See what people are searching for before they click on your ad
One of the main benefits of PASF is that it allows you to see what searches were made directly before clicking your ad. This lets you know what keywords you should be targeting, so that when someone searches for them, they’ll come across your ad instead of someone else’s.
2. Understand what your audience is looking for
If you want to target customers who are more likely to convert, look at the search terms that people also made after clicking on your ad and try to incorporate them into future campaigns.
Some Important Points About People also search for
People also search for is a great way to discover new keyword ideas and learn more about your target audience’s interests.
PASF uses data from Google Search Console, which means you’ll only see it if you’ve added your website to Search Console, and only if you’re using a language supported by Search Console.
If you don’t have access to PASF, here are some tips on how to get it:
Make sure that your website is enabled in Search Console in the corresponding language. Check out this guide on how to add your website to Search Console.
Make sure that you have enough data in Search Console to be able to generate PASF: at least 100 visitors per day over the past 30 days is recommended. If this number isn’t reached yet, just keep on working towards getting more traffic!
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People Also Search For (PASF) is a tool that allows you to see what other people are searching for when they enter the same keywords as you.
It’s a great way to find out what your competitors are doing and how they are marketing themselves on search engines.
If you were looking for SEO tools, for example, and found that your competitors were using Moz or SEMRush, then you could use those same tools to improve your own SEO strategy.
You can also use PASF to find long tail keywords that you might not have thought about before.
People Also Search For (PASF) is a tool that allows you to get an insight into what other people are searching for on Google. It’s an alternative to the most popular keywords tool, but it has some advantages of its own.
Here’s how PASF works: You enter a keyword and then click on “PASF” to see related searches. The results will show you what other people search for when they go on Google and type in your keyword.
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For example, if you want to know what other people search for when they’re looking for “content marketing”, you can type this into your browser and click on “PASF”. Then, you’ll see all the related searches that other people have typed into Google’s search bar:
In addition to seeing the related searches, you’ll also see a list of long-tail keywords that might be useful for your content marketing strategy. So if someone searched for “how to make money from content marketing”, this means that there might be some potential with this keyword because other people are searching for it.
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